Our experience is in locally targeted, web based, internet ads using low cost Pay Per Click search strategies and improving page placement for internet searches for your local business.

   The goal of any good internet marketing campaign is to be extremely visible to the searcher by appearing as many times as possible on the first page of search results and cost as little as possible. If your small business is looking to grow the number and quality of customers it serves, and has only limited funds to devote to the effort, we may be able to lead the effort.

   The first business we worked to improve the income for was a local Smog Check business. At first, they were afraid they would experience the same disastrous results as phone book advertising had delivered. We were able to deliver twice the customers for half the cost of their prior strategy by popularizing their web site so search engines would deliver them to the first page of search results. We also opened an maintained a modest PPC campaign with the three major search engines with typically exceptional Click Thru Rates for both keywords and ads. They were quite pleased and reported a surge in desirable customers almost immediately and continue to retain our services to this day.

   Our second effort was to utilize similar strategies to promote a local business conducting automotive "Brake and Lamp" inspections which are required by the California DMV to revive "salvaged" vehicles. So effective was this effort, it led us to promote similar businesses throughout California.

   Small, niche type businesses with small marketing budgets seem to have the most potential for our methods.

 

         

Avi's Brake and Lamp Station

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